Services Offered at The Open Site

When it come to marketing your business or organization combining online and offline marketing creates a strategy that is stronger then the individual parts. They work together to create a solid campaign that will promote your business and bring the recognition you need.

We can create a campaign that will bring together the best of Online and Offline Marketing. The following is a sampling of some of the services we offer to bring success to your endeavor. The Open Site can focus the marketing of your business with a wide variety of services.

• Blog Coaching
• Co-op Marketing
• Web Site Creation
• SEO (search engine optimization)
• SEM (search engine marketing)
• Social Media Intergration
• Article Marketing
• Hub Building-Link Strategy
• Press Release Strategy
• Search Engine Ads (PPC) Strategy
• Sponsorship Opportunities
• Content Management Systems

Blog Coaching

Got something to say? People want to tap an expertise you may not fully understand you have. Blog coaching is working side by side with an experienced blogging coach to tap into the vast group of readers just waiting for your expertise. Believe us you have expertise to share.

Working with you, we will outline daily and weekly topic selection, conversational approaches, forum and social networking tips and tricks and a whole host of actions that will help your blog and your company rise to and stay at the top of its field.

A well run blog will give you more exposure and recognition then just about any other web strategy out there. We blog side by side with you and use frequent phone call calls and email to help you create unique and relevant content for success.

Co-op Marketing

Working together we can help you find value and create power using a co-op marketing strategy. Synergy exists within your business network that can be exploited to create effective advertising at reduced costs. Sometimes even working with a competitor can mean creating new business. Let the open site help you to create new and exciting marketing possibilities.

Web Site Creation

A website can be as small as one page or as large as millions of pages. Deciding what is right for your small business is the important fist step. Questions like, do I need web 2.0, do I need interactive content, do I need a programmer on retainer are important questions. The answer probably is no to all 3 of the above questions. The Open Site wants to create a website for you that is user friendly and encourages people to return over and over. Awards are nice, new business is better.

We will sit down and listen to you talk about your business and your expectations of what a website will deliver. Once we listen we will lay out a couple of scenarios for you and explain all the details, answering all your questions before you sign with us.

Search Engine Optimization

Setting up your web site so it makes the best impression with the search engines needs to be the number one priority for your web sites success. We can help you optimize your content and improve your rankings.

Search Engine Marketing

Search engine marketing is connected with SEO and dependent on SEO but uses a different set of tools for its success. SEM is a big tent encompassing PPC (pay per click), link build, offline marketing, and many more advertising strategies. Let The Open Site work with you for SEM success.

Social Media Intergration

Social Media is a huge and growing sector of the marketing. It uses viral tecniques to expose your business to the largest group of interested eyes in a short time, while at the same time building a loyal base of customers and clients. Social Media includes services like Twitter, FaceBook, Delicious, LinkIn and dozens of other web sites. Social Media also includes Forums, Review Sites and Multimedia sites. Social Media Intergration can be an intense and confusing type of marketing, let The Open Site help your business thrive within the Social Media world.

Article Marketing Service

Submitting your articles and content to major article and content sites will open up the opportunity for thousands to see your work and show you as an authority in your field. The article and content sites will republish your quality content which will help build page rank and drive additional users to your web site. This service will add quality links to your site throughout the internet. Ask today for more information.

Hub Pages & Link Strategy

Building expert pages at web sites like Squidoo or Hubpages will drive users to your web site along with adding strength to your linking strategy. The same strength can be found in using Social Bookmarking to get the word out. Here is a page I put together about promotion of a site. Ask today how our service and these strategic tools can help grow your business on the web.

Press Release Strategy

Online and Offline media hubs offer a variety of ways to let the world know your business or your non profit are willing to meet the chalanges of the 21st centuray. A corordinate stratgy of Press Releases can sound the horn at just the right time.

Search Engine Ads (PPC)

Optimizing your web site for search engines is not only important for your search ranking it is just as important for success in your ad buys on the major search engines. Ad success and cost are calculated partly by how well your landing page is optimized for your ad. Let The Open Site setup and manage your internet ad buy, call now for more info.

Sponsorship Opportunities

It's all about getting noticed. Your business may find a tremendous oppotunity in sponsoring a one time event or an ongoing series of extravaganizas. Let The Open Site recomend a path to be seen for your business.

Content Management

One of the hottest trends on the internet is content management. Joomla is Open Source software that allows the users to manage every aspect of their web site and do it as easily as working within a word processor like MS Word. Together with the Joomla software we can offer businesses a robust management back end to meet all their needs. Ask for more info about Joomla and how it makes adding text, images and all media as easy as cut and paste.

Visit Every Business and Nonprofit in Your Neighborhood